"Jacqueline Koh
Plant your own garden and decorate your own soul, instead of waiting around for somebody to give you flowers"
February 2006 March 2006 April 2006 May 2006 June 2006 July 2006 August 2006 September 2006 October 2006 November 2006 December 2006 January 2007 February 2007 March 2007 April 2007 May 2007 June 2007 July 2007 August 2007 September 2007 October 2007 November 2007 December 2007 January 2008 February 2008 March 2008 April 2008 May 2008 June 2008 July 2008 August 2008 September 2008 October 2008 November 2008 December 2008 January 2009 February 2009 March 2009 April 2009 May 2009 June 2009 July 2009 August 2009 September 2009 October 2009 November 2009 December 2009 January 2010 February 2010 March 2010 April 2010 May 2010 June 2010 July 2010 August 2010 September 2010 October 2010 November 2010 December 2010 January 2011 February 2011 March 2011 April 2011 May 2011 June 2011 July 2011 August 2011 September 2011 November 2011 December 2011 January 2012 February 2012 March 2012 April 2012 May 2012 June 2012 July 2012 August 2012 September 2012 October 2012 November 2012 December 2012 February 2013 June 2013 June 2014 January 2015 April 2015

Friday, April 13, 2012 || 10:06 PM

Shopthemag.com is launching a B.A.D (Backing Asian Designers) campaign. The purpose of this campaign is to create greater awareness and highlight pieces and designs of Asian Designers.
I believe many Asian Designers would feel that they do not have enough opportunities and support, so much so that this lacking area disables them to reach a certain standing point in the fashion industry.
As much as i love my Louboutins and even though i still feel giddy with excitement whenever i watch a Dolce & Gabanna show, i believe that brands such as Blackheart, Tangram, Reckless Ericka and Disaya amongst many others deserve more recognition.
Much more recognition.
Do you know that Disaya is one of Taylor Swift's favorite labels? And Blackheart is stocked in London's Topshop?

" At the dawn of a new decade, authenticity and individuality are what we crave - not the globally branded " - US Vogue, March 2010
How can you contribute to this cause?

1. Raid your wardrobe! Do you happen to own any Asian Designer items?
If your answer is Yes,
Good for you! Take an outfit picture, and send it to info@shopthemag.com
If you do not own any Asian Designer pieces currently, maybe you could do some research about it, and have a look at their works! You would be blown away, i promise!

P.s, Shopthemag.com stocks an array of wonderful labels in the Asia region ;)

The album compilation of people supporting Asian Designers can be found at http://www.facebook.com/shopthemag
In addition to the photo album, there would be fashion insider interviews as well, which would be uploaded at http://www.shopthemag.com/blog

Listen to what Kenneth Goh, (fashion director of Harper's Bazaar), Silvia Siantar (Fashion celeb blogger), Sheila Sim (Super model), Marc Teng (Celebrity Hair & Make up artist) has to say about the Asian fashion industry!

This is not all yet! There would also be a $1,000 wardrobe giveaway, sponsored by shopthemag.com.
Further details would be unveiled at a later date in Australian celeb blogger site: karencheng.com.au

Mark these sites! B.A.D is the new good ;)
Asian pride FTW!